Baylor University

ATK PLN teamed up with Johnson & Sekin to spotlight the possibilities that Baylor University provides all of its students. Using particle systems to visualize Baylor's "Where Stars Shine Bright" slogan, our team worked to create vignetted moments and landmarks that all perspective students can enjoy during their time in Waco. Coupled with beautiful live action shot by director Norry Niven, this piece encapsulates the Baylor experience, hoping to motivate the next generation of students to begin their journey at the storied University.