AT&T “Edge-to-Edge”

Manufacturing

We had the opportunity to work with the wonderful team at Hearts & BBDO again, to create this series of live-action / CG hybrid spots that focused on AT&T's business to business solutions. Building a giant blue set with multiple moving walls on a massive soundstage, we used one long, smooth camera move, as we traveled from one scenario to another, revealing giant blue props and white AT&T messaging.  All seamlessly integrated into the footage to make the entire spot seem practically executed.  

Industry Solutions

Finance

Retail

Healthcare

DEVELOPMENT